SafeAuto "Do the Jingle" Contest Profile: Sponjetta Parrish

by Chris Martin

Picture this: You log on to the SafeAuto website and begin browsing through the video entries in the current Do The Jingle contest. You’re checking out the competitors, listening to the songs, watching the videos … and then … wait. Hold everything.

This one, with the female R&B singer. You think you’ve seen her before! It wasn’t at a concert. She doesn’t live near you. Did you see her on TV… or are you just imagining it?

Nope. You’re right! That’s Sponjetta Parrish – the lady who made an impression on the NBC reality show “America’s Got Talent!”

Sponjetta auditioned for the program in June of 2010 in Orlando, Florida. (By the way, she didn’t have to go through the “open call” portion of the show – a producer saw her video online and the network flew her out to Orlando.) She got the opportunity to perform on stage in front of a packed house and the show’s three judges. Sponjetta chose to sing a song that she wrote and recorded herself: “Studio.”

She didn’t get chosen to move on to the finals. But that wasn’t altogether a bad thing.

For starters, “America’s Got Talent” host Nick Cannon personally pleaded her case to the judges after they eliminated her from the competition. Cannon called Sponjetta a “diamond in the rough,” and told the judges that they “missed the mark again.” Cannon’s comments and Sponjetta’s talent prompted viewers to visit NBC’s YouTube channel for “America’s Got Talent” on the web. And then more people checked out Sponjetta’s video clip. And then more did. And even more did.

As of mid-January 2012 — almost 18 months after she performed on “America’s Got Talent” — the video clip featuring Sponjetta Parrish has been viewed over 2.1 million times!

Sponjetta adds that her life changed after the show aired her performance. She said that lots of people in her hometown of Athens, Georgia, recognized her. Some even waited for her to come into work to see her. A few even asked for autographs!

But Sponjetta is more than just a “one-hit wonder.” She has been writing songs for years and singing in public since she was 11 years old. Two of her favorite original tunes are “Let’s Kick it Up a Notch” and “In Just a Moment,” and you can purchase two of her other songs on iTunes (in addition to “Studio”): “Jiggly Girl” and “Cherry Cough Drop.”

Sponjetta says that although she didn’t become an “America’s Got Talent” finalist, she was glad that she auditioned — and the experience certainly increased her public presence.

Now she’s brought her songwriting and singing talents to SafeAuto’s Do The Jingle Contest.

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If you vote for her video, you could help send her over the top — and into stardom!


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